Saatchi & Saatchi Moscow has launched this campaign for the Shchusev State Museum of Architecture. Entitled ‘Discover The Full Story’, the pro bono press and outdoor campaign aims to encourage more visitors to the museum, whose collection reflects the thousand-year history of Russia’s architectural heritage.
Yuri Polonski was the CD in charge here. I’m a fan of his use of hi-res realism and color palette, especially the blue.
This guy should art direct with Anastasia sequel… whenever that happens.